Midsommar with Ikea

Service Flower design & execution

Type: PR - Brand event

Event designer & planner: Eline Ros

Assistent: Bogenna Ivana

Client: Oona Nv, Ikea Belgium

Location: De Dag Des Heeren, Nevele, BE

For the launch of the midsummer collection Ikea invited press & influencers to enjoy for a cosy garden lunch in true Midsommer style.

A maypole installation was created & decorated with fresh greenery & sunflowers, accordingly to Ikea's brand colours. Casual wildflower bouquets were made in whites, blues & yellow to accompany the picnic like table settings. Flower crowns were handmade with fresh flowers and provided to all invitees to provide a full Midsommer experience.